Consultation Questionnaire Comments or questions are welcome. * indicates required field Name:* Email:* 1. Describe your company’s main line of business 2. What is your annual revenue, net profit, average margin? 3. Profile your most profitable customer 4. Describe your organizational structure: 5. What is your monthly marketing/advertising budget, itemize how it is spent by percentage? 6. Describe how change within the company happens (Innovation, new product development and/or new processes), who is responsible for implementing change and what was the biggest change the company has gone through in the last 12 months 7. What is ownership’s end game? 8. What are your key performance indicators (How do you evaluate the company’s health and performance besides revenue and profitability) 9. What method do you use to communicate with customers on an on-going basis 10. How would you describe the customer experience? 11. Who are your 5 biggest competitors, their size relative to your company, approximate market share relative to your company? 12. What is the biggest concern you have about your company’s future?